Soft skills workshop: Think like an entrepreneur

May 14, 2019

6:00 PM - London

In the current competitive market place, marketers are required to adopt an entrepreneurial mindset to think of innovative and clever ways to help their companies and products to stand out from the crowd.

At this soft skill workshop, Robbie Steinhouse presents a model for entrepreneurship based on his book 'Think Like an Entrepreneur'. He explores how the entrepreneurial mindset is relevant for marketing professionals given its focus on creativity, product development and project management.

Robbie also shares tools and tips to help marketers to think like an entrepreneur when creating marketing strategies and campaigns, which will help them to boost their career trajectory and make a positive impact in their organisations.

In addition, attendees will have the opportunity to connect, share ideas and start building relationships that can enhance their performance and career during the post-event networking session.

Speaker: Robbie Steinhouse is the founder of NLP School and Head of Training. He is also a business leader, NLP Master Trainer, coach and published author.

Robbie is both an experienced business trainer and established entrepreneur who built up various successful businesses over a 30-year career. His ideas are therefore based on ‘walking the talk’ combined with practical learning models. He teaches around the world and has acquired a reputation for combining a deep seriousness about personal development with a lively wit and good-humoured scepticism about the more outlandish aspects of the industry.

Robbie’s first book, ‘Think Like an Entrepreneur’ was published by Prentice Hall in 2008. ‘Brilliant Decision Making’ and ‘How to Coach with NLP’ followed in 2010, and his most recent book ‘Mindful Business Leadership’ published by Routledge, in 2018.

CPD category: Personal/soft skills
CPD duration: 1.5 hours

Registration and networking is from 18:00; the event starts at 18:30 and finishes at 21:00. If you are non-EU resident, please contact the Regional Events team to make your booking.