October 02, 2019
5:00 PM - Isle of Man
The world of marketing is constantly evolving. The role of the marketer has never been more diverse and complex. Automation and Machine Learning are impacting how we engage with our consumers and the role we perform. What are the core elements of a marketer today? Where are the skills gaps that need addressing now, and in the longer term? What is the DNA of a marketing leader today? What do marketers look for in their own career paths and how are they investing in their learning?
In this thought-provoking event, Clare Kemsley, UK & Ireland Managing Director, Hays Marketing will share insights from various research projects that they have carried out involving thousands of marketers - both clients and candidates - over the last few years.
The event will be an opportunity to discuss and debate these findings and discover how the role of marketing is developing; which skills are highly sought after in the commercial and public sector today; how can marketers best equip themselves to ensure they are equipped with the skill sets for their own future, while simultaneously being able to add the greatest value to their current organisation.
The event is being supported by the kind sponsorship of E-Sign, one of the leading providers of electronic signature solutions across the UK & Europe.
CPD category: Digital integration
Duration: 1 hour
Registration and networking is from 17:00; the event starts at 17:30 and finishes at 18:45.