February 03, 2020
5:30 PM - Cambridge
Our next event in the CIM / Anglia Ruskin University (ARU) Marketing club series sees Mike Scialom reveal his insights into the digital world of press and PR.
Mike is a well-known figure in the East of England media community, and has bags of experience as a journalist, editor and writer on business topics. Mike, who was motoring editor at the Cambridge Evening News for many years, is currently business correspondent at the Cambridge Independent. He also runs Cambridge Open Media, with projects including PaperClick, a last-moment payment model for journalistic content online.
He will be talking about journalism in the digital age, and how the Internet has changed the way news is broadcast and consumed. This is a topic on which he is well qualified to speak. His book, 'Press-Ganged: Journalism's shaky Start to the Digital Age', is now available on Amazon.
As a bonus, he will be sharing with us some inside knowledge, as he considers what journalists are looking for when reading a press release.
Attendance is free for Anglia Ruskin University students.
CPD category: Integrated marketing communications
Duration: 2 hours
Registration and networking is from 17:30; the event starts at 18:00 and finishes at 20:30. If you are a non-EU resident, please contact the Regional Events team to make your booking.