Adaptive copywriting - matching style to the channel

October 11, 2017

6:00 PM - Hull

Writing compelling copy is a core skill of any marketer, but with a host of channels at your disposal how do you ensure you’re communicating effectively over each one?

Using practical examples of online and offline copy, this interactive session will demonstrate how to tailor your writing to different channels, helping you to get the most out of every word.

Nick Glaves, described as ‘a leading Yorkshire Public Relations Director’ by Yorkshire Post and a ‘PR guru’ by the Hull Daily Mail, will provide some unique insights and provide you with the skills to help you create compelling and engaging copy to suit your audience and channel. The event will provide delegates with food for thought on how they can implement some of the ideas and get more out of every word.

This event is kindly sponsored by Elevation Recruitment.

CPD category: Integrated marketing communications
Duration: 1.5 hours

Registration and networking is from 18:00, the event starts at 18:30 and finishes at 20:00. If you are non-EU resident please call the Network Support team to make your booking.