Finding all the tools and templates to develop your skills and knowledge can be time consuming and expensive, especially if you’re not certain what you need. We’ve done the hard work for you and have a range of different resources which can help improve your capabilities.
We know it can be difficult to take time out of the office to attend a conference on the newest trends and techniques in marketing, which is why we created our Practical Insights webinars. It enables you to watch and listen from your desk or catch up on demand when it’s convenient for you. Hosted monthly by subject matter experts, our Practical Insights webinars keep you up-to-date and knowledgeable on topics which cover all aspects of marketing. You’ll be able to apply what you’ve learnt immediately to your current role. And, we also hold Key Insights webinars, which are presented by leading industry experts who pass on their knowledge and experience whilst sharing best practice and case studies.
Designed to support you with those everyday tasks by using our online marketing resource, Marketing Expert, you can find a series of guides and frameworks to help you. From basic marketing drafts to comprehensive strategic plans, these practical tips and templates can support you in your day-to-day role.
Consumer trends and market data are used throughout marketing strategies and plans. We have a marketing library resource which offers you access to online journals, newspapers, magazines, company reports and publications from a variety of credible sources to give you valuable insight.
An online library of over one hundred marketing books and growing, available to browse on your computer, tablet or phone. Part of the range of eBooks can be downloaded to your computer, tablet or phone whilst others are for online use.
In short, CIM membership gives you, as a marketer, all the tools and resources to help you improve and develop your marketing capabilities.