From Chartered Marketer status to knowledge and advice from a mentor, we aim to help you strengthen your capabilities and achieve your career goals.
Chartered status is present in most industries and is recognised internationally. Achieving Chartered Marketer status recognises your experience, knowledge and commitment to your career and the marketing profession. By joining this community, you demonstrate your commitment to keeping up-to-date and maintaining the highest standards of marketing knowledge and expertise. Any marketer can achieve Chartered Marketer status, as long as you meet the criteria.
To qualify for Chartered Marketer Status, you must:
- First hold Associate (ACIM), Member (MCIM) or Fellow (FCIM) graded membership of CIM
- Then complete two consecutive years of Continuing Professional Development (CPD)
- Finally, pass the Chartered Marketer Assessment, which will be available on completion of your second consecutive year of CPD.
Once this criteria is met, we can award you Chartered Marketer status - the most prestigious accolade in marketing.
So now you know that Continuing Professional Development (CPD) can lead to achieving Chartered Marketer status – the mark of an up-to-date, experienced and qualified marketing professional. But what is CPD and why should you get involved?
Across all industries, professionals are expected to keep their skills up-to-date and continue to enhance their knowledge. By recording CPD you demonstrate a level of commitment and capability to current and future employers. CPD is important at every stage of your career, so we actively encourage all our members to record their CPD.
Our CPD programme is focused on improving your capabilities to ensure that you remain current and effective as a marketing professional. We benchmark your skills against our Professional Marketing Competencies framework to help you identify skills gaps in your knowledge. And, at the end of your CPD year when you’ve submitted your activities, you’ll receive a certificate to show your commitment to your ongoing development.
Taking that next step in your career or asking for guidance on a project can be daunting when you need extra support. We offer a mentoring programme to our professional members where we match developing marketers to experienced and knowledgeable professionals. How your mentoring relationship works is your decision, as it’s tailored to fit in around you and your busy schedule.
The programme allows mentees to search and contact an inspiring mentor who can provide, knowledge and support on areas such as strategic direction and career advice. It provides you an opportunity to expand your network with an experienced senior member of CIM. Having a mentor can help, build confidence to successfully take your career to the next level.
As a mentor, you’ll support aspiring professional marketers by utilising your industry knowledge and experience. It’s your decision how mentoring fits in around your schedule and which mentee proposal you would like to support. You’ll receive recognition as an expert in your field by showcasing your individual skills and experience. You could improve your leadership skills by sharing your knowledge with marketers of the future.
Marketers with three years’ marketing experience can join as an Associate (ACIM) and be eligible to receive 30 days access to the online ‘Marketing Fundamentals’. This course is designed to help professionals develop their skills and knowledge needed to plan and measure an effective marketing communications campaign and to develop other core fundamental marketing principles.
Marketers joining as a member (MCIM) with 5 to 10 years’ experience, or a Fellow (FCIM), with 10 to 15 years’ experience, will be eligible to receive 30 days access to the online ‘Marketing and Brand Strategy course’. This course is aimed at marketers looking to develop their strategic marketing planning skills.
Both courses are worth £249.
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- Monthly webinars
- Marketing toolkits and practical guides
- Online journals, newspapers and company reports