Most popular courses
GDPR for the Marketer
This online, interactive course provides guidance on how to ensure your marketing strategy and campaigns are compliant with the GDPR. The online course is an annual subscription from the date of purchase.
Advanced B2B Digital Marketing
This course will take your B2B Digital Marketing to the next level; from this course you will understand how to use digital marketing at different stages in the B2B customer life-cycle from awareness and early need recognition through to developing business with customers.
An Overview to Marketing Planning
Use logical planning to improve the effectiveness and profitability of your business.
Managing Marketing Communications
Marketing communications are more cost-effective if they are integrated and properly managed.
Business Negotiation Skills
Giving you the tools to build a better value position through artful negotiation
How to Write for the Web
Getting noticed by search engines and your audience
Implementing a Successful CRM Strategy
Develop an eCRM programme for your business
Advanced Search Engine Marketing
Plan and execute an advanced Search Engine Marketing programme with real returns on investment.
Introduction to B2B Digital Marketing
Understand how to exploit digital marketing assets, technologies, channels, tools and techniques in order to effectively communicate.
B2B Acquisition and Retention Marketing
Every B2B marketer needs to understand today’s business customer, be up to date with their marketing in order to better engage, acquire and retain them.
Advanced Conversion Rate Optimisation
Create and manage a conversion rate optimisation programme within your organisation
Introduction to Mobile Marketing Strategy
Understand the power of mobile and how mobile marketing supports the marketing mix and wider business objectives.
Introduction to Customer Experience
How to use customer experience as a critical source of business success.
Customer Experience Management
Turning theory into practical and sustainable action.
Learn key marketing skills at our intensive marketing workout.
Essential Guide to GDPR and ePR for Marketers
Delivering successful and compliant direct marketing campaigns.
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