Full board accommodation is only included on residential courses at Moor Hall, Berkshire.
The B2B buyer has changed over the course of the past decade in how they engage vendors, how they use information and how they decide on purchases; this has in turn disrupted traditional marketing approaches. Every B2B marketer needs to understand today’s business customer be up to date with their marketing in order to better engage, acquire and retain them.
Designed for anyone interested in B2B marketing and building more effective customer focused marketing, whether it’s about to engaging them, increasing business with them, or acquiring them. Attendees should understand core principles of marketing.
|Start Date||End Date||Location|
|23 Oct 2018||24 Oct 2018||London|
|12 Feb 2019||13 Feb 2019||Moor Hall|
|07 May 2019||08 May 2019||London|
A Senior Marketing Director with over 20 years’ experience in B2C and B2B marketing. Simon has held a number of senior roles including more recently UK CMO at Dell for 5 years; EMEA Marketing Lead at Microsoft, EMEA BU Unit Director at Acer and other roles prior to that at Toshiba, Dell, and Philips.
Is this course right for me? To speak to one of our Learning Advisors, call us on +44 (0)1628 427360 or complete the form below.