Pricing
| Virtual: | £999.00 |
|---|---|
| Member Virtual: | Log in for prices |
Full board accommodation is only included on residential courses at Moor Hall, Berkshire.
Book now to kickstart your learning in 2024.
Need some help making your choice? Email us at training@cim.co.uk or call us on +44 (0)1628 427360.
Virtual
Overview
As the UK's lead organisation for film and the moving image, The BFI have developed a specialist course designed to help marketers shoot high quality videos on smartphones.
In this practical two day course, we’ll teach you how to shoot and edit professional video using your smartphone or tablet.
Receiving verbal feedback from our expert film educator, you’ll learn how to improve your videos through creating visual storyboards, practicing different shot types and experimenting with basic editing techniques and effects.
In a mixture of group and individual activities, you’ll plan, shoot and edit your own ideas and work with footage and audio professionally captured by the BFI. By the end of the course, we’re hoping you walk away feeling more confident and equipped with tips and tricks to continue your filmmaking journey.
After the course, you may decide to explore creating your own smartphone content, and/or you may find your new knowledge helpful when commissioning external agencies.
Just a quick note - we recommend you use editing software Adobe Premiere Pro during the course, as this is what the demos will be focused on. If you are unable to arrange access via a license or free trial, don't worry, we'll include information on an alternative free programme Lightworks in the welcome letter.
Who should attend?
This course is suitable for anyone who wants to gain a greater understanding of how and why video content is effective in a marketing context, and would like practical experience and guidance on starting to capture and edit their own footage. Perhaps you would like to hone your self-taught Adobe Premiere Pro skills.
The BFI also offer a short course Filmmaking Storytelling Fundamentals, designed for anyone looking to improve their understanding of filmmaking and storytelling for use as part of a broader marketing strategy
Learning outcomes
- Introduction to video strategies and platforms
- Understand filmmaking – from planning to post-production
- Experience of storyboarding and planning
- Practice writing a short shooting script
- Practical experience of shooting different camera angles and shot types
- Understand camera functions such as shutter speed, aperture and ISO
- Experience of basic editing techniques
- How to add simple effects, transitions and titles
- Exporting video to different specs
- What to practice and how to improve
