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During Dan's 30 years’ of guiding companies in brand development and marketing activation, he has contributed to the growth of many of the world's most successful brands. In 2020, Dan published The Smart Marketing Book, which is the definitive guide to creating an effective marketing strategy. In 2021, Dan also published The Soft Skills Book, which is the key difference to becoming highly effective and valued. Hear more from his latest appearances on the CIM Marketing Podcast below.