Chess
Contributor

Gary Raucher

Gary Raucher leads marketintg, product and merchandising for ASICS in EMEA. He is responsible to ensuring ASICS 'Sound Mind, Sound Body' brand purpose is at the heart of the business. Prior to joining ASICS, Raucher co-founded a strategic brand consultancy to develop insight-led marketing strategies, drive consistent marketing activations and build world-class marketing capabilities.