Qualifications: The skills to become a remarkable marketer

Qualifications: The skills to become a remarkable marketer

  • Broadcast: Thursday 24 January 2019
  • Imran Farooq

In the past, employers were the main drivers to help identify skills gaps, investigate training options available and push staff to take different courses. This is still true to an extent, but with the fast-paced changes in the Digital world and the widening variety of skills required to be an effective marketer, the responsibility is more on individuals to take ownership of the learning journey.

What you'll learn:

  • Analyse yourself against the 25 top digital marketing skills
  • Map out short-term and long-term goals
  • Understand the different paths and the evolving roles.

About the Speaker

Imran Farooq
Imran Farooq Founder, MMC Learning

Imran is CEO of MMC Learning, a joint venture training company based at Manchester Metropolitan University and a leading study centre for CIM. He shares his insights on successfully completing marketing qualifications below. 

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