Events & Networking

May 22, 2019

5:30 PM - Bristol

Rising generations are calling into question the traditional marketing mix, which has focused on everything about a brand. They want to know what’s in it for them. They want to align with brands that are serving a higher purpose, are sustainable, ethical and mindful in everything they do.

In this thought-provoking senior marketers roundtable event, you’ll be inspired by a masterclass, including real-life case studies, that will help you think about this world-changing opportunity to redefine the marketing mix, and why it will have a powerful impact on your future business strategy.

The Mindful Collective founders, Neil Wilkins and Joe Pereira, will share a new marketing mix: purpose, people, process, profit and the tools that will help make it a reality.

This event is kindly sponsored by Hays Marketing Bristol and The Mindful Collective.

Please note, this event is open to Senior Marketers, Chartered Marketers and
Fellows. Please register your expression of interest by contacting the
Regional Events team at cim.events@cim.co.uk.

Category: Strategy
CPD duration: 1.5 hours

Registration and networking is from 17:30, the event starts at 18:00 and finishes at 19:30. If you are a non-EU resident please call the Regional Events team to make your booking.

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