CIM Marketing Podcast - Episode 8: How marketers can harness consumers’ change mindset

- 16 January 2020
From short-term pain to long-term gain
This podcast will:
- Look at how the marketing industry is leveraging changing consumer mindsets in long-term, always-on campaigns
- Examine the phenomenon of seasonality in marketing and consumer behaviour
- Explore how the marketing industry is giving consumers the tools to live better lives

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