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  • The global standard for marketing qualifications

    We’re serious about marketing, and we’re transforming the landscape of professional marketing qualifications with a fresh new syllabus that provides greater choice, industry relevance, and accessibility. Among the changes introduced for 2024 are new awards focused on AI, societal impact, and commercial intelligence. Our assessment options are now shorter and more focused, allowing you to fit your learning into your life and achieve your CIM qualification faster than ever before.

    Choose a qualification

    Whatever your seniority, CIM's qualifications will enhance your skills and employability.

    • quals-testimonial-headshot_zoe

      I’d never be where I am today without the likes of CIM to support day to day and more strategically.

      Zoe Dowthwaite
      BD Manager for People Platform

    • quals-testimonial-headshot_emily

      The knowledge I have gained has been invaluable in progressing in my career! I was promoted shortly after completing, it's really helped me stand out.

      Emily Ward
      Marketing Manager

    • quals-testimonial-headshot_fran

      This CIM qualification and learning experience have been fundamental in helping me take my organisation to becoming a leader in our field.

      Fran Austin
      Sales & Marketing Director

    • quals-testimonial-headshot_ibrahim

      I now speak confidently within my organisation when it comes to marketing strategies, tactics and activities. I encourage anyone willing [...] to start studying with CIM.

      Assem Ibrahim
      Professional Health Representative

    • quals-testimonial-headshot_helen

      Completing a CIM qualification helped me progress in my career as a digital strategist and gave me the confidence to start up my own creative marketing company.

      Helen Gill
      Creative Marketing Specialist

    • quals-testimonial-headshot_rachel

      I have won awards for my work with clients, developed strategies and increased their performance - this wouldn’t have been possible without my CIM qualifications!

      Rachel Baines
      Head of Strategy and Campaigns

    • 142x142_sophie_elbourn_headshot

      I would highly recommend a CIM qualification; it helped me build industry connections and opened new doors.

      Sophie Elbourn
      Content Strategist

    • pete-markey-headshot-bw-street

      CIM qualifications give practical expertise which you can deploy immediately. This adds more value to your work and the impact on your organisation.

      Pete Markey
      CMO

    • robbie-blackhurst-headshot-bw-street

      CIM provides the team with the tools required to enable them to effectively [work]. I personally would always look for CIM qualifications when hiring anyone.

      Robbie Blackhurst
      Director

    FAQs

    What are the costs involved in studying a CIM qualification, or award?

    There are three cost elements* to studying with CIM. 

    1. Once you've selected your preferred Accredited Study Centre, contact them to discuss your tuition fees. Note that costs vary for each centre.  

    2. You'll then need to become a CIM member, for which the annual fee starts at £65 for Affiliate Studying.

    3. Finally, you’ll need to book your assessments through CIM when studying. Please see the current assessment booking fees below: 

    Qualification

    Total assessment fees

    Global Standard & Developing markets rate

    Emerging markets rate

    Level 3

    £250

    £220

    Level 4

    £520

    £460

    Level 6

    £660

    £540

    Level 7 Marketing Leadership Programme

    £870

    Level 7 Postgraduate Diploma

    £630

    £510

    View here which countries are eligible for the Emerging Markets Rate.  

    *Figures based on successful completion at first attempt. Additional fees will be required if resits are taken. 

    I completed an Award from the 2019 syllabus, can I continue studying on the 2024 syllabus and achieve a full qualification?

    If you’ve completed an Award from the 2019 syllabus and wish to continue studying under the new (2024) syllabus, transitional arrangements are in place to facilitate your transition seamlessly. Our Accredited Study Centres stand ready to guide you through this process with expert advice.

    Alternatively, please call the Qualifications and Training Support Team on +44(0)1628 427120, option 1 (Mon to Fri, 08:00/18:00 GMT) or email qualifications@cim.co.uk and we would be happy to advise on your next steps.

    I’m currently studying the 2019 syllabus, how long do I have to complete my qualification?

    The final assessment session for modules from the 2019 syllabus is July 2025 (excluding Level 7 modules, and Level 4 CIM Accredited Degree module, Marketing in Action).


    To ensure a smooth transition, we encourage you to speak to your Accredited Study Centre promptly to enrol in any remaining modules. They’re equipped to provide guidance on your options, including possible pathways to continue studying under the new (2024) syllabus.

    How will the modules within the new (2024) syllabus be assessed?

    Assessments for Level 3, 4 and 6 qualifications will be conducted online with new exam scheduling windows that provide more choice and flexibility for when you can book and sit your exam, which means you can structure your learning around your life.

    How does the syllabus change effect my exemption(s), are they still valid?

    Yes, your exemption(s) remain valid for five years from the date of completing the qualification (degree/apprenticeship). However, in line with our updated syllabus, our exemptions have evolved as well. Rest assured, your exemption(s) will smoothly transition to the new module(s).


    For further clarity and guidance on this matter, feel free to reach out to our dedicated Qualifications and Training Support Team. You can contact us on +44(0)1628 427120, option 1, (Monday to Friday, between 08:00 and 18:00 GMT or at exemptions@cim.co.uk.

    Are you planning on reviewing the Level 7 qualifications?

    A review of the Level 7 qualifications is planned for 2025, this includes the Marketing Leadership Programme and the Postgraduate Diploma in Professional Marketing.

    Are my existing module(s)/qualification(s) from the 2019 syllabus still valid?

    Yes, if you hold existing modules or qualifications from the 2019 syllabus, they remain not only valid but also highly esteemed internationally by employers. Your CIM credentials support and help as you progress through your marketing career, without any expiration date.