Postgraduate Diploma in Marketing

What you will learn

  • Make the transition into strategic marketing management.
  • How to work more cross functionally at a senior management level.
  • How to make a contribution to the organisation's strategy and contribute to board decisions.
  • Ways of demonstrating leadership and influence.

Stage 1

Consists of four mandatory units. Upon completion, you will gain the CIM Professional Postgraduate Diploma in Marketing.

Postgraduate Diploma

Stage 2

A component that enables graduates of stage 1 to progress their qualification. It involves a work-based assignment undertaken over nine months.

stage 2

What does it cost?

Tuition Costs*

Your study centre will be able to provide you with the cost of tuition.

Other costs (payable to CIM)**

First year membership fee - £144 + £80 exemption fee = £224
Subsequent year’s membership fee - £144

Assessment fees, stage 1 - £360
Assessment fees, stage 2 - £360

*Figures based on successful completion at first attempt; this price does not include the fee for any resits required.

**Please note that membership prices will increase on 01 July 2017.

Do I qualify?

Stage one

  • CIM Professional Diploma in Marketing (2003 syllabus or the 2009 syllabus) or the CIM Advanced Certificate in Marketing.


  • A business or marketing Bachelor's or Master's degree (or an equivalent qualification) where a minimum of half of the credits come from marketing (i.e. 180 credits in Bachelor degrees and 90 credits in Master's degrees).


  • A range of experience working at Senior Marketing Management level that allows potential students to evidence that they can meet the learning outcomes of the CIM Professional Diploma in Marketing if required to do so and pass the entry test for this qualification.

Stage two

  • Successful completion of stage one or a previous version of the CIM Professional Postgraduate Diploma in Marketing.


  • A range of experience in a senior marketing management role that has provided potential students with ability to evidence competence in managing marketing resources and contributing to business decisions from a marketing perspective, and would be eligible for MCIM status. They should be able to evidence that they have met the learning outcomes of the Professional Postgraduate Diploma in Marketing if required to do so.       


  • Students should be in a position (preferably working) to plan, agree and implement a work-based project that is relevant to their business context.

Entry level is dependent upon the currency and relevance of your qualifications and experience.

If English isn’t your first language, you will also need to demonstrate you’ve achieved one of the following English language qualifications within the last two years:

  • IELTS Academic Module with an overall score of 6.5 (each component pass mark must be 6.0 or above).
  • Cambridge Certificate of Advanced English grade B or above.

CIM will consider other equivalent alternatives.

Next steps - find a study centre

Study centres