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Showing 27 courses for "digital marketing"
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Develop your digital copywriting skills in just six 90-minute sessions.
Digital Content Marketing Principles
Develop an effective and engaging digital content marketing programme.
Email Marketing Principles
A practical guide to getting the most from email campaigns using the latest techniques, tools and best practice.
Search Engine Marketing (SEM) Principles
How to plan SEO and PPC campaigns
Social Media Principles
Develop the skills to use social channels more effectively and increase customer engagement.
Digital Marketing Principles
How to plan and run effective digital communications campaigns using all the key digital channels.
B2B Digital Marketing Principles
How to plan and implement B2B digital marketing campaigns
Develop your Facebook advertising skills in just six 90-minute sessions.
Digital Marketing Strategy & Planning
How to develop a digital marketing strategy, in just six 90-minute sessions.
Digital Marketing in Practice
The CIM complete guide to digital marketing best practice, techniques and tools.
Google Analytics made simple.
Search Engine Optimisation (SEO)
How to maximise your SEO to increase Google SEO traffic and drive more customers
PPC Google Ads
How to plan and optimise your PPC Google Ads campaigns
Social Media Campaign Planning
The key steps to create an effective and actionable Social Media Marketing Plan.
Digital Copywriting for Social & Content
How to write digital content for social media: Facebook, Twitter, Instagram and LinkedIn.
Develop the strategic vision, practical skills and confidence to create solid content-led programmes.
Digital Copywriting for Emails & Website Content
Create responsive and engaging email and website copy
Digital Marketing Channels
Gain a complete overview of key digital marketing channels in this online course: SEO, PPC, social media, content marketing, display advertising, email and websites.
Integrated Digital Marketing Campaign Planning
Develop a multi-channel approach to digital marketing campaign planning that optimises results.
B2B Social Media Campaign Planning
Use social channels more effectively in B2B to increase engagement and deliver better results.
Create a Content Marketing Strategy that aligns with business goals and drives customer engagement
Digital Marketing Strategy Masterclass
How to develop your digital marketing strategy and implement advanced digital channel techniques
B2B Digital Marketing Strategy
How to align your B2B digital marketing strategy with business and sales objectives
E-CRM Strategy and Implementation
Plan, build and execute an effective E-CRM programme
Social Media Strategy
Develop a social media game plan that positions you clearly, raises your profile, attracts the right audience, and delivers concrete results
Google Analytics Masterclass
How to get more powerful reporting from Google Analytics, Attribution and Tag Manager
Learn about developing an email strategy in an increasingly automated channel to maximise email ROI for your business